Specialty Retail Solutions

Fly Fishing
Shop POS

A fly shop is a technical retailer, an outfitter, and a community rolled into one. ZeroG sets up a POS that tracks flies by pattern and size, serializes high-value rods and reels, books guide trips, and sells it all online and in store.

Interior of a fly fishing shop with a wall of rods and bins of flies as a staffer helps an angler

Technical inventory, an outfitter, and a community

No retailer carries inventory quite like a fly shop. Flies come in hundreds of patterns across multiple sizes; tippet and leaders are sized by weight; rods are categorized by length, line weight, and action; and the high-value rods and reels deserve serial tracking and warranty records. On top of the retail floor, most shops run guided trips and lessons and sell the same gear online to anglers across the country.

ZeroG configures a fly fishing shop POS around deep, attribute-rich inventory, serialized high-value gear, guide-trip and lesson booking with deposits, and a synced online store — so an angler can find the right size 16 dry fly or book a float trip whether they walk in or shop from the river.

  • Flies by pattern and size, tippet by weight, rods by line weight.
  • Serialized rods and reels with warranty records.
  • Guide trips and lessons booked with deposits.
  • In-store and online from one shared catalog.
What's Included

Built for the Fly Shop

Deep technical inventory, an outfitter side, and true omnichannel.

Attribute-Rich Inventory

Track flies by pattern and size, tippet by weight, rods by line weight and action.

Serialized Rods & Reels

Serialize high-value gear with warranty and service records.

In-Store & eCommerce

One catalog and inventory shared by your shop and website.

Guide Trips & Lessons

Book trips and classes with deposits and schedules.

Used & Consignment Gear

Sell trade-in and consignment rods, reels, and gear.

Loyalty & Angler Profiles

Remember preferences and reward repeat anglers.

Outfitter + Omnichannel

Sell the Fly and
Book the Float

A great fly shop turns a fly purchase into a guided trip and an online reorder. One system runs the retail floor, the booking calendar, and the web store together.

Bins of flies tracked by pattern, size, and species.

Guide trip booking with deposits and guide schedules.

Synced eCommerce so online and floor share stock.

Serial and warranty records for premium gear.

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Fly fishing guide and angler on a river
FAQ

Questions, Answered

Can it track flies by pattern and size?

Yes. Attribute-rich inventory handles flies by pattern and size, tippet and leaders by weight, and rods by length, line weight, and action, so anglers and staff find exactly the right item.

Can I serialize high-value rods and reels?

Yes. Premium gear can be tracked individually by serial number with warranty and service records.

Can I sell in store and online from one system?

Yes. Your shop and website share one catalog and inventory, so stock and pricing stay in sync and you never oversell a popular fly.

Can I book guide trips and lessons?

Yes. Guided trips, float trips, and classes can be booked with deposits and tied to guide schedules, alongside your retail sales.

Can I handle used or consignment gear?

Yes. Trade-in and consignment rods, reels, and gear can be tracked and sold alongside new inventory.

Do I have to buy the hardware upfront?

Not necessarily. Hardware cost shouldn't be a barrier to the right solution. Because we manage the implementation end to end, we can structure flexible options, including free-hardware programs where they fit, so you get the equipment you need without a large upfront hit.

Tight Lines

The Right POS
for the Fly Shop

Tell us about your shop and guide service and we will put together a tailored fly fishing POS, eCommerce, payments, and a hardware plan that fits your budget.

Get a Free Quote
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